Sales Development Representative

We are looking for a Sales Development Representative with 1-3 years of experience to join Happl's GTM team and build the outbound engine that will power our next phase of growth. You'll be a hungry, high-energy BDR who thrives on opening doors with HR and Finance leaders at ambitious companies ready to modernise their employee benefits. Happl (YC W22) just raised an £11M Series A and is building the first AI-powered BenefitOS — this is your chance to get in early at a company creating an entirely new category. We're looking for someone with strong BDR fundamentals, proven over-attainment, and the drive to leverage AI-native tools to work smarter — not just harder. You'll be supported by a dedicated SDR Manager and a collaborative sales team as you grow toward an AE track.

What will you be doing?

- Owning top-of-funnel pipeline generation by booking ~10 qualified meetings per month with HR, Finance, and executive buyers at multinational companies

- Executing multi-channel outbound outreach via cold calls, email, LinkedIn, and creative campaigns to engage enterprise prospects

- Partnering closely with Account Executives to hand off qualified opportunities and convert pipeline into customers

- Leveraging AI-native tools and modern GTM tech to automate manual tasks, maximise efficiency, and scale your output

- Feeding market insights and prospect feedback back to Product and Leadership to sharpen Happl's positioning and GTM strategy